Myths of Private Company M&A
Identifying the best buyers of a business
Employees, family members and friendly competitors are typically NOT the best buyers of a business
- It is a common misconception that those most knowledgeable about a
business will pay the highest premium.
- Often, however, premium buyers will come from unlikely sources,
locations and industries.
Understanding types of buyers
- There are two types of buyers, i) economic buyers , who are solely
interested in generating financial returns, and ii) premium buyers, who
recognize the strategic and financial merits of a transaction, and thus will
be inclined to pay premium value.
Premium buyers pay PREMIUM prices
- When assessing the purchase of a business, premium buyers look
beyond mere economic value, and focus on the strategic and financial pro
forma benefits of the transaction. The potential to accelerate strategic
and financial goals is the driving factor that motivates premium buyers to
pay premium prices.
Premium buyers are often from an outside industry
- Premium buyers typically include large domestic and international publicly
traded corporations seeking companies that facilitate their entry into new
markets, offer product diversification or accelerate revenue growth.
- With constant pressure from Wall Street to consistently and predictably
grow earnings, premium buyers seek acquisitions to enhance their
growth.
Aligning buyer and seller interests
- Understanding and aligning the needs and wants of a seller and a buyer
are of critical importance in a transaction.
- It is important to properly understand the strategic and financial merits of
a potential transaction early in the process. Equally important, a business
owner should have a clear idea of governance and management
succession requirements.
A business owner is typically at a disadvantage trying to sell his or her business
- Many business owners believe that they are capable of properly and
optimally executing the sale of their business.
- For most business owners, however, the sale of their business is their
first experience in an M&A setting. Buyers of businesses, conversely,
typically have significant experience in negotiating, structuring and
valuing transactions.
- Business owners who attempt to sell their business on their own are
almost always at a disadvantage when going up against seasoned deal
professionals .
GW Equity's team is among the highest ranking M&A advisors
- Our associates collectively have decades of experience executing the most
successful M&A transactions. We maintain a powerful and expansive
network of financial and strategic buyers. We help business owners
seeking an exit to identify, qualify, select and successfully negotiate with
premium buyers capable of paying maximum value.
1Source: MergerStat